They ask for normal stuff like "Be the key liaison between the development team and other functional teams within Blizzard Entertainment (e.g. creative development, licensing, marketing, legal) to create brand-extending merchandise for the next-gen MMO franchise..."
Nothing big. But it gets better.
"Work with major consumer brands to facilitate product placement and licensing within the world of Blizzard Entertainment's next-gen MMO that enhances the gameplay experience."
How does that work?
"Hold up, I'm healing."
*Drinks Coca-Cola of Healing*
*Heals 20Hp and gains Crave for a Big Mac Debuff*
Or maybe we will get awesome gear like Nike Shoes of Running Urgency?